Hi,
So yesterday we had our meeting with the client. We pitched our first research results and 3 rough concepts we thought off. The client liked our research results, but didn't saw the relation between our results and the concepts we pitched.
Next time we pitch our concepts we have to involve the research results more into the concepts. With the fb of the client we started new brainstorm rounds. Different ways of brainstorming are perfomed and at the end we will refine the rough concepts at hand of research and the aspects mentioned by the client.
Next week we will try to have 3 concepts a bit more specified.
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